How to Use a Facebook Profile Frame
To add a frame to your Page's profile picture:
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Search for a frame by entering the frame's keyword or "HWC." As shown below, for those who become a Dogwood Society Member, they can search the keyword "HWC Dogwood" and that frame will appear.
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Choose the frame you want to use from the results.
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Choose how long you would like this frame to appear on your profile.
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Click Use as Profile Picture.